Smartphones

Foldable smartphones are starting to catch on

Foldable smartphones are starting to catch on

According to Counterpoint Research, the global foldable smartphone market grew 111.2% year-on-year in the first quarter to 1.5 million units, with Samsung still holding more than half of the market. In fact, it was Samsung’s Galaxy Z Flip 3 and Z Fold 3 that accounted for much of the growth. Chinese brands OPPO, Huawei and HONOR were also on the list.

In the first quarter, Samsung grabbed 65% of the market, up from 51% in the same period last year, while Huawei came in second with 19%. Oppo, Xiaomi, Motorola and HONOR followed. Meanwhile, the market for these phones is expected to grow 83.5% year-over-year this year.

“New foldable smartphone models from Chinese brands have so far focused on the domestic market,” Counterpoint senior analyst Jene Park said in the statement. “Therefore, Samsung’s foldable smartphone leadership is unlikely to be shaken this year. However, from 2023 when Chinese OEMs are expected to expand into the global foldable market, large-scale competition could be seen in various markets.

Counterpoint also stated that the barriers to entry for this particular category are particularly high. A recent report found that Google’s Pixel Notepad product will be delayed until 2023. “The foldable smartphone is a technology-intensive product that requires the technical perfection of the hinges and the foldable display,” Park added. “The degree of weight reduction and battery efficiency are also important, so it is not easy to enter the market except for the major global OEMs. Although competition is expected to intensify from 2023, the number of participants should be limited.

Apple has yet to release a foldable phone. The odds of this happening have yet to be confirmed, although the Apple analyst Ming-Chi Kuo tweeted some info earlier this month. “Apple is testing E Ink’s Electronic Paper Display (EPD) for future cover screens and tablet-like applications of foldable devices,” the analyst said on Twitter on May 17. “The color EPD has the potential to become a mainstream solution for foldable devices.” essential cover/second screen thanks to its excellent energy saving.”

Ross Young, of Display Supply Chain Consultants, was skeptical about whether it could work. “E Ink’s electrophoretic display technology. is ideal for low power consumption applications such as retail shelf labels. But it doesn’t show video well and has limited colors. I’d be surprised if they dedicated a full size cover display to it, it could be a limited notification display.

Stephen Silver, technology editor for The National Interest, is a journalist, essayist and film critic, who also contributes to The Philadelphia Inquirer, Philly Voice, Philadelphia Weekly, the Jewish Telegraphic Agency, Living Life Fearless, Backstage magazine, Broad Street Review and connect today. Co-founder of the Philadelphia Film Critics Circle, Stephen lives in suburban Philadelphia with his wife and two sons. Follow him on Twitter at @StephenSilver.

Image: Reuters